Marketing Specialist- 17675158641
Support Shepherd, Philippines

OPEN TO FILIPINO CITIZENS WHO ARE CURRENTLY RESIDING IN THE PHILIPPINES

Job Title: Marketing Specialist

Pay Range: $1,000 - 1,500 USD/month (depending on interview assessment and client's approval) Please take note that pay will be given in USD

The Marketing Specialist is a dynamic role designed to elevate our brand and drive demand within the on-demand transit software industry. This role is instrumental in executing and enhancing our marketing strategy through engaging webinars, targeted nurture campaigns, account-based marketing, event coordination, and compelling content creation for newsletters and social media platforms.

Key Responsibilities

• Webinar Promotion and Execution: Develop and implement strategies to promote and execute informative webinars that attract and engage our target audience.
• Nurture Campaigns: Design and run email nurture campaigns to maintain engagement with leads and customers, fostering a journey that converts interest into sales.
• Account-Based Marketing (ABM): Execute ABM strategies that tailor marketing efforts to meet the specific needs of key accounts, driving deeper engagement and opportunities.
• Event Coordination: Assist in the planning, organization, and execution of both virtual and in-person events to enhance brand visibility and demand generation.
• Content Creation: Craft compelling newsletters and social media content that resonates with our audience, supporting our overall marketing objectives.

Requirements

Qualifications

• Minimum 2 years of proven experience in marketing, with a strong preference for backgrounds in technology or software marketing.
• Expertise in utilizing HubSpot for inbound marketing and lead nurturing, Salesforce for reporting and opportunity insights, and Zoom Webinar for virtual event management.
• Exceptional writing and communication skills, capable of crafting engaging content for a variety of channels.
• Demonstrated ability in marketing operations, including working with data, analytics, and reporting to measure and report on campaign results and marketing effectiveness.
• Familiarity with marketing automation tools and CRM systems(salesforce) , with a strategic and data-driven approach to marketing decisions.

Job Rewards and Benefits