Marketing Specialist - 17492210814
Support Shepherd, Philippines

Position :Marketing Specialist

Work Hours : Monday - Friday 9:00 AM - 5:00 PM Eastern Standard Time

Salary Range :1,000-1,500 USD (Depending on the interview result and client’s

approval)

About the Company:

It enables IT Professionals to remotely manage and monitor their workstations and servers from anywhere in the world. It is the first security-focused remote monitoring and management (RMM) platform to implement peer-to-peer (P2P) connections that ensure a fully private and encrypted connection.

Responsibilities:

• Campaign Management: Take an active role in managing and executing marketing campaigns, from concept to implementation, ensuring alignment with our goals.
• KPIs and Reporting: Develop and monitor key performance indicators for marketing activities, creating detailed reports to track success and areas for improvement.
• Content Creation: Assist with producing engaging and valuable content for our website, blog, and social media platforms, aimed at attracting and converting target audiences.
• Landing Page Development: Build effective landing pages that enhance lead generation efforts and customer engagement.
• Ad Budget Management: Oversee the advertising budget, ensuring efficient allocation of resources and maximizing return on investment.
• Lead Generation: Spearhead lead generation initiatives through a mix of organic and paid acquisition channels, including pay-per-click campaigns, social media, and email marketing.
• Strategy and Experimentation: Continuously develop and refine marketing strategies, experimenting with new acquisition channels and tactics to drive qualified traffic.
• Performance Analysis: Measure the performance of all marketing campaigns, gaining insights to adjust strategies and improve effectiveness.
• Market Analysis: Assist with research consumer behavior and competitors to adapt marketing and advertising campaigns to maximize ROI.
• Relationship Building: Establish strategic partnerships with key industry players, agencies, and vendors to enhance marketing efforts.
• Material Oversight: Oversee the creation and approval of marketing materials, ensuring consistency with brand and campaign objectives.

Requirements

• Must have 3+ years of relevant experience in the role
• Must have used the following tools: WebFlow, Google Analytics, PostHog; for Advertising: Google Ads, Reddit, YouTube
• Must have strong written and verbal communication skills

Preferably with:

• Experience with B2B SaaS.
• Knowledge/Previous experience in IT Space

Job Rewards and Benefits