Marketing Specialist (Onsite, US Client)
BSA Solutions Inc., Philippines
Job Description
ABOUT US
BSA Solutions offers talent outsourcing services to small and medium-sized businesses. We provide access to highly skilled professionals, enabling global businesses to build their dream teams in the Philippines and Malaysia. Our vision is to create a community of successful companies where talented individuals can meet and collaborate. We encourage our talents to push their limits, embrace their potential, and passionately pursue greatness. We pride ourselves on delivering exceptional results to our clients through our personalized service and our in-depth knowledge of the markets we serve.
HEADLINE
Are you talented and dynamic with passion for cutting-edge AI technology? Do you have experience in promoting software technology for the digital health environment? If so, we have an exciting opportunity for you to join our US client, driving the AI revolution with state-of-the-art AI models in medical imaging and diagnostics.
We are seeking a MARKETING SPECIALIST to be part of the start-up team and be responsible for attracting potential clients and developing marketing campaigns and strategies.
What’s in it for you:
- The opportunity to help drive the AI revolution in medical imaging and diagnostics.
- Work on cutting-edge technology and be part of a collaborative and forward-thinking team.
- Competitive compensation, excellent benefits.
- Personalised development program amp; seniority benefits.
- Being part of an international team of smart and passionate colleagues.
This is a FULL-TIME role, MONDAY TO FRIDAY.
This is an office-based position in central Cebu City.
The expected start date is March 2024.
ABOUT THE ROLE
As a Marketing Specialist, you will play a crucial role in developing and executing marketing strategies to promote cutting-edge AI powered imaging solutions in the healthcare industry. You will collaborate closely with cross-functional teams, including product management, sales, and research and development, to drive brand awareness, generate leads, and support the overall growth of the business.
RESPONSIBILITIES
- Create and execute marketing campaigns across various channels, including social media, email, and web
- Develop content for blog posts, white papers, brochures, case studies, and other marketing materials
- Develop and execute our online presence, including social media accounts, website content, and online organic advertising
- Collaborate with the sales team to develop and execute lead-generation campaigns
- Organize conferences and events to attract potential clients and partners
- Plan and execute company events, webinars, podcast and other marketing initiatives to generate leads and build brand awareness
- Conduct market research to identify customer needs and preferences, and adjust marketing strategies as needed
- Measure the effectiveness of marketing campaigns and report on key performance metrics
- Manage event logistics, including venue selection, vendor management, budgeting and promotion
Requirements
QUALIFICATIONS AND REQUIREMENTS
- Bachelor's degree in marketing, business, or related field
- 3 years of hands-on marketing experience in the healthcare or technology industries
- Experience with digital marketing tools and platforms, such as Google Analytics, Facebook Ads, and email marketing software such as HubSpot.
- Strong writing and communication skills, with experience developing content for various channels
- Ability to work independently and as part of a team
- Strong project management skills and attention to detail
- Creative problem-solving skills and ability to think outside the box
- Experience with social media platforms such as LinkedIn and Twitter
IMPRESS US MORE
- Experience with healthcare marketing and understanding of healthcare industry regulations and compliance
- Proven track record of developing successful marketing strategies and campaigns in the healthcare or technology industry
- Familiarity with marketing automation tools and lead-generation tactics
- Experience with creating and managing budgets for marketing campaigns
- Strong project management skills and ability to work effectively with cross- functional teams
- Ability to analyze data and identify trends to inform marketing strategies and optimize campaigns
- Demonstrated creativity and innovation in developing marketing content and messaging
- Experience with creating and delivering presentations to internal and external stakeholders
- Familiarity with design software such as Figma is a plus
Benefits
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